CAMPINAS, Brazil – Aviagen® Latin America welcomed 80 Ross® 308 AP customers to a special seminar on Sept. 20 in in Para de Minas, state of Minas Gerais, Brazil. Part of the “Connect Aviagen” series, the seminar focused on topics to help Brazilian poultry growers increase their bottom line through improvements in performance and feed efficiency, while at the same time advancing the health and welfare of their Ross broiler breeding stock.
Environmental management in warm climates, pre-processing management and tools for optimizing the performance of the Ross 308 AP were among items presented. The Ross 308 AP has gained market share throughout Latin America for its healthy growth rate, productivity and environmental resistance.
The interactive format of the seminar offered opportunities for lively and thought-provoking discussions among attendees.
Aviagen Brazil, Paraguay, Uruguay, Bolivia and Ecuador Sales Manager Jairo Agostini spoke on the leading role Aviagen plays in feeding current and future generations. “The demand for poultry continues to grow in Brazil and throughout Latin America. Aviagen will help its customers meet this need by providing quality broiler breeding stock to produce a healthy, affordable and sustainable source of protein.”
“Aviagen is a learning organization, committed to continuous improvement for the benefit of our customers. Our Connect Aviagen seminars are designed to share these advances with our customers so they can reach the highest results possible with their Ross parent stock,” added Marco Aurelio Araujo, Aviagen Latin America Technical Services manager.